Why Outsource Game Art?

When you design a game whether for consoles with video games or mobile applications, there are lots of moving components.

The process of developing a video game begins with a lot of planning to ensure that you are aware of your goals as well as your budget and requirements. Then, you’ll move to storyboarding and concept creation as well as prototyping and production.

It is likely that you have a team of talented programmers proficient in developing games on the platforms you’re focused on, however smaller game design companies might not have all the creativity required to produce a full production. Although you may be able to be able to complete the necessary programming within your own facility, there are certain areas that are better off outsourcing such as the design of audio, voice artistry and 3D rendering. frequently, the design of your game.

If you contract out designing games you’ll be able to get creative talent at a reasonable cost to work remotely , based on the specifications you’ve given. It is possible to create an approach that allows your team as well as the game art designers concentrate on the strengths of your company to create a fantastic product.

Let’s examine what’s involved in the game art design process and the best way to create an efficient method of outsourcing the work.

What is game design?

Game art design is the process of creating visual art that is used within video games. There are a variety of different kinds of graphic artists that are part of the process, each under the direction by an art director.

Concept artists typically are involved during the pre-production portion of the process. During this phase, they create rough sketches for the character, locations as well as other objects that will become included in the game’s setting. Then, storyboard artists will collaborate with conceptual artists as well as game developers to develop plans that outline how the camera moves through the various scenes within the game.

3D models develop 3D characters and environments with the digital graphic software. They collaborate with lighting artists and textures artists in order to design every element for every object or character regardless of what perspective it is displayed from. After all the elements are created and rendered an animator graphically will make the games come to life by making all these characters as well as scenes into motion.
Why do we outsource game art?

Designing games with art is a distinct and highly skilled part in the process of designing games. Every video game requires thousands of graphic assets therefore it’s going to require the help of graphic artists to bring it all together. Instead of hiring numerous specialized employees to meet your requirements, it usually is more beneficial to work with a team who focuses only on animation and graphic design and your team can focus on game’s development.

In general, it makes sense to have an internal art director, who will oversee the graphic design that is outsourced as well as work with an external game art agency. The game art artists you choose to work with might be located in countries that have a low price of living like Eastern Europe, which results in cost savings when compared with hiring in-house staff.

Since your requirements of game artists are not cyclical and are based on your current position within a game design development schedule the requirements for graphic design fluctuate and change throughout the course of time. This makes it challenging to establish a regular schedule for internal animators and graphic artists. If you work with an external company you are able to increase or down depending on your needs in graphics at any time.

Utilizing a game art studio could be a better option than employing freelancers directly. A well-established game art studio has its own set of methods for working with other partners and be able to swiftly substitute designers should that one becomes absent or sick. They’ll also possess a bigger technology platform and greater capabilities, meaning you won’t require collaboration with multiple people. A person at the studio’s side is responsible for the project and overseeing communication throughout the process.

Utilizing an art studio for games can also prove beneficial in cases in which you’re updating your game through the addition of new worlds or characters. In this scenario the design team will operate within the existing framework and incorporate new elements that add benefits to your brand as well as your client base.

Collaboration with a game design firm

If you are beginning to work on an exciting new game and are planning to collaborate with a game studio it is important to provide the studio with a plan for the game, images of examples, as well as a complete list of graphic assets that are required to allow them to determine the scope of your project with precision.

After an estimate of the project’s scope are set and the studio has agreed on the scope and budget, it will create an style guide that can be used as a reference to the project, if it doesn’t yet exist. It will provide a clearer look and feeling of graphic components including any specific notes about resolution and workflow as well as the technology utilized. After you’ve completed the style guideline, your team can begin creating elaborate sketches of objects, characters and settings that they will present to the art director for comments and critique.

After you’ve reviewed and ratified all items, your team will begin three-dimensional rendering as well as animation in order for the objects to be integrated into the game. Occasionally, you can invite the team to design additional assets when needed to make changes in the game.

Conclusion

When creating a game, it is crucial to find the top resources for every aspect of the game. Even if you have the best developers on your team, you should consider the benefits by partnering with a graphic artist studio in order to help bring your idea to reality. If you find a competent partner will allow you to build confidence in a stable collaboration and accelerate your timeframe to the game’s launch or upgrade.